TWITCH

Platform-Native Social Content & Experiential Concepts

Space150 partnered with Twitch to develop platform-native social content and experiential concepts designed for fast-moving digital culture. The work focused on building reactive, trend-aware creative that could scale across social and live activations.

Role: Designer
Developed social concepts, visual systems, and experiential creative in collaboration with strategy and copy.

Year
2025

Client
Twitch

VTUBER DRIFT

Concept and creative direction for a real-world VTuber activation, wrapping a JDM car in Twitch purple and anime avatars to bridge streaming culture with IRL community events. Executed as a social hype reel and live activation.

GLITCH MAKEOVER

Designed and pitched a VTuber-inspired transformation of the Twitch Glitch logo for VTuber Month. Approved by client and temporarily rolled out across Twitch social channels.

2025 RECAP ASSETS

Designed social-first recap graphics highlighting performance metrics and cultural moments.

ASMR SPA ACTIVATION

Contributed to the concept and visual direction of an immersive Twitch ASMR activation, translating digital streaming culture into a physical experience.